Start with what needs to move.

Sometimes you need another brain in the room. Sometimes the work needs someone to own it alongside you.

You do not need to diagnose the problem or choose an engagement before we talk.

Questions first. Answers can wait.

The useful conversation usually starts after the polished explanation is finished.

I want the strategy deck and the workaround nobody remembers starting. I take messy notes, listen for the aside that changes the story, and keep pulling on a thread until we understand what is actually happening.

Then I will challenge the assumption, ask what the evidence says, and tell you when I think something is off. The point is not to win the argument. It is to make a better decision and turn it into work people can do.

Bring the unfiltered version.

Access and honesty are more useful than a perfectly written brief.

Expect real sparring.

I will ask the practical question, the uncomfortable one, and occasionally the one that sounds unrelated until it is not.

Stay close to the work.

I can help define the direction and stay to build, test, adjust, and transfer it.

Get the business out of your head.

One page that shows how your company actually runs and what has to happen next.

CAD $850one-time

Most founders carry the operating model in their head: who owns what, which projects matter, and where things are stuck. The 90-Day Operating Picture turns that context into one page your team can act on.

01North Star

One 90-day goal and the conditions that have to hold.

02First bottleneck

What is most stuck, why, and the first move.

03Ownership + projects

Who owns each outcome and which work actually matters.

04Next 30 days

Three commitments and a simple operating rhythm.

Free 30-minute intro. We make sure the fit is real.

One 60-minute working session. You talk; I ask questions and structure what I hear.

Your page + a 30-day check-in. You challenge it, use it, and see what moves.

Built from your words, not a template. One bottleneck, not ten. Outcomes, not a rating of your people.

Ask about the Operating Picture

Ways to work together.

Choose the level of involvement the work needs. These are starting structures, not boxes I force every problem into.

Think with me

Strategic sparring

CAD $1,500 / month

You have people who can execute. You want an experienced operator helping you make better decisions.

Bring the decision you keep circling, the strategy that needs pressure-testing, or the trade-off nobody is naming. I will ask questions, challenge the logic, and help turn the conversation into a real choice.

Two focused working sessions each month
Relevant plan, metric, or decision review
Concise notes and limited questions between sessions

Best when the execution capacity already exists.

Solve something defined

Focused projects

Priced to scope

There is a clear problem, build, or initiative with a finish line.

This could be a growth strategy, customer and market decision, operating model, cross-functional build, launch, or translation of a corporate direction into something people can actually execute.

One defined business outcome
Investigation, strategic choices, and hands-on build
A clear handoff or path into implementation

Best when the outcome can be defined even if the answer is not known yet.

Own it with us

Embedded operating partner

From CAD $3,500 / month

The work needs an owner, not another recommendation.

I step inside the business to lead a defined strategic or operating priority, connect the people involved, and build what is missing. The role can expand or contract as the work changes.

A weekly founder or leadership rhythm
Hands-on ownership of one primary mandate
Build, test, adjust, and transfer

Best when strategy and execution cannot be separated neatly.

A smaller investment means a tighter mandate, not a less committed version of me. At the embedded starting point, I own one important priority. Broader mandates, more functions, and more time inside the business mean a larger engagement.

Most ongoing work begins with a three-month commitment. Work can move between these structures as the problem becomes clearer.

Practical questions.

What if we know something is off but cannot define the problem yet?

That is exactly what the 90-Day Operating Picture is for. We make the goal, first bottleneck, ownership, important projects, and next commitments visible before deciding whether you need anything more.

Do we need to know which engagement we want?

No. Start with what is happening. I will help determine whether the situation needs another brain, a defined project, embedded ownership, or something I do not offer.

Do you only advise?

No. I can help define the direction and then work alongside the team to turn it into priorities, ownership, measures, systems, and real execution.

Can a project become an embedded partnership?

Yes. A focused project can uncover a need for hands-on implementation. An embedded engagement can also narrow into advisory once the team is able to carry the work.

Do you charge by the hour?

No. Projects are priced around a defined scope. Ongoing work is priced around the mandate, level of involvement, and capacity reserved for the company.

How long does ongoing work last?

Most ongoing engagements begin with a three-month commitment. The aim is not permanent dependency. We agree on what needs to be true for the work to narrow, transfer, or end.

You do not need to select an engagement.

Start with the situation.

Tell me what's stuck